Friends U Can’t Trust, more infamously known as FUCT has returned to Good As Gold with a brand new collection you don't want to miss.

We've admired Aries since it's inception back in 2012, so stocking it at GAG hasn't been a matter of if, but when. Well friends, the time is now.

Hij and Tal = Fugu. They've been peddling yum drinks around Wellington over the last few months and we think it's just about the coolest thing ever. You'll often see the Fugu whip parked outside our shop on Bond Street, so naturally - let's chat.

Summer at 20 Bond Street ☀️

New Balance has launched their Lunar New Year Collection - featuring the WRPD Runner, 610 and 1906N.

Full Video.

Behind-the-scenes snaps of the making of 'Meet You There'.

Part 4 of 4.

Part 3 of 4.

Part 2 of 4.

Part 1 of 4.

Timeless shapes, powerful hues and incredible durability: CAHU accessories are made to follow you anywhere, in any weather.

Abel, the 100% natural, international fragrance house, enters the home fragrance category with three modern, plant-derived room sprays.

When you buy shoes the wrong size and then you aren't able to wear them because your toes are intolerably squished, or when you buy them too big and have to limit your sock choices to only the thickest you can possibly muster up or even double layer? Yeah, let's avoid that.

80 million years ago, the Tōtara tree made Aotearoa it's home. With a magical core ingredient, it's been building up the New Zealand landscape ever since, fighting off disease and beating environmental attacks.

Stay up-to-date with the latest footwear releases at GAG from New Balance, Nike and Salomon.